As a Small Business Owner, I highly recommend being active on Social Media (SM) to help grow your audience, provide value and gain warm leads.
You don’t have to have an Instagram account, that is just where I specialize and have found great success for clients businesses as well as my own on this platform.
If you currently have a Social Media account (or are active on several platforms), you know that keeping up to date with posting, answering inquiries, etc. can take up A LOT of your time.